Eureka E-Cell Submission

Optiyx Pitch Deck

Pioneering the transition from search engine indexing to generative AI citations. We bridge the gap between diagnostic observation and actionable AI remediation.

The Problem

There is a massive shift from Google searches to AI-driven tools. Companies face a massive new challenge: AI Invisibility. Traditional SEO rules no longer guarantee that a brand will be cited or recommended in AI answers.

Manual Search Checks

Marketing teams waste hours typing random prompts into ChatGPT and Perplexity to manually check if their brand gets mentioned.

Outdated SEO Tools

Companies keep paying for standard SEO platforms to track keyword rankings, failing to see why their organic traffic is dropping.

Guesswork Content

Content creators push out generic blogs and FAQs hoping AI crawlers pick them up, operating without any clear data.

Target Customers

B2B / Agencies

Website or software developing companies use our consultancy services and implement it on their customers' products (partnership/subscription model).

B2C / Enterprises

Companies audit their own product to note what should be changed and implemented. Future vision includes doing the implementation job rather than sole consultancy.

Technological Innovation & IP

Optiyx's innovation lies in its Real-Time Site Crawler & Automated Remediation Architecture. We evaluate how Generative AI models parse, contextualize, and retrieve brand data.

Diagnostic-to-Action Automation

Competitors act as observability platforms—generating graphs of missing citations while leaving execution to guesswork. Optiyx automatically converts audit findings into explicit code snippets, tailored JSON-LD schema updates, and direct technical fixes.

Full-Stack Site & Crawler Audits

Rather than relying solely on scraping pre-indexed prompt databases, Optiyx inspects a site's underlying technical architecture, entity relationships, server-side renderability, and structured metadata to fix why an LLM crawler skips a site.

Agentic Readiness Evaluation

Goes beyond conversational search (GEO) to evaluate whether a brand's structured data is readable and executable for autonomous AI agents performing real-world transactions.

Competitor Landscape

Direct Competitors

Dedicated GEO Platforms

Profound, Cognizo, Rankscale, AthenaHQ. Pure-play tools monitoring brand citations, share of voice, and prompt volume.

Lightweight Mention Trackers

Hall, WorkDuo.ai. Entry-level SaaS solutions offering multi-model visibility tracking tailored for SMBs and marketing agencies.

Indirect Competitors

Legacy SEO Platforms

Semrush, Ahrefs, SE Ranking. Established SEO suites incorporating AI overview tracking to retain users.

GEO Agencies & PR Consultants

TripleDart, iPullRank. Boutique agencies delivering high-touch, manual AI visibility audits for enterprise clients.

Our Differentiation

While Ahrefs and Profound monitor LLM prompts and provide visibility graphs, Optiyx differentiates itself by combining automated URL scraping, sentiment analysis, and action-oriented GEO audit reports into an accessible SaaS-plus-consulting hybrid model built for SMBs and growing agencies.

Revenue & Growth

Revenue Model

Tiered SaaS Subscriptions

Recurring monthly/annual plans based on audit volume, tracked domain limits, and report frequency.

Enterprise Audits & Consulting

Fixed-fee, deep-dive baseline audits combined with high-margin strategic advisory for custom fixes.

Future Growth Opportunities

Agency White-Labeling

Enabling digital agencies to rebrand and resell automated GEO audits directly to their clients.

Automated Remediation

Upgrading from diagnostic reports to auto-generating schema markup and AI-optimized content updates.

Analytics Integrations

Connecting directly with CMS and Search Console data to correlate AI visibility directly with web conversions.